20.03.2014
SOCIETE BIC joins the clients advised by Pavlov & Co
The World leader in production of stationery products, disposable shavers and lighters – French company SOCIETE BIC chose Pavlov & Co as their new representatives in Bulgaria on IP protection matters.
SOCIETE BIC becomes the newest addition to the list of clients for which Pavlov & Co will be providing complete brand protection in Bulgaria. As an external border of the EU, the country is a main target for import of counterfeits and adequate measures against infringements are of paramount importance not only for the company’s image on the local market, but also with a significant impact on the market of the entire EU.
The BIC brand is present on the Bulgarian market for over 40 years and is well recognized by the Bulgarian consumers of several generations.